PARTNER CERTIFIED SOLUTION
Robust Identity Resolution and Customer Recognition App using FullContact on Snowflake
Error loading chunks!
Overview
This solution architecture shows how to build an easy to execute, robust identity resolution solution using FullContact. It includes the following steps:
- Build a secure customer 360 view
- Unify and deduplicate online and offline identities into a customer golden record
- Create a persistent and portable Person ID
- Maintain data integrity by keeping all the data Native in Snowflake infrastructure
Solution Architecture: Building Identity Resolution App on Snowflake
About the Architecture
This reference architecture shows how to unify and deduplicate online and offline identities into a single customer view. You will also learn how you can map the generated Person ID into your existing environment.
- Install the FullContact Native App from Snowflake Marketplace
- Grant the appropriate privileges to the user role interacting with the app.
- Create a view of your dataset with columns appropriately named.
- Call the Resolve stored procedure, including the view of your customer data
SOLUTION PARTNER
